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Retail Trade Managers  (NOC 0621)
Windsor-Sarnia Region
Description |  Titles |  Duties |   Related Occupations

Retail trade managers plan, organize, direct, control and evaluate the operations of establishments that sell merchandise or services on a retail basis. Retail trade managers are employed by retail sales establishments or they may own and operate their own store.

antique dealer, assistant manager – retail, bookstore manager, car dealership manager, clothing store manager, department store manager, pleasure boat dealer, service station manager, sporting goods store manager, store manager – retail, supermarket manager, travel agency manager, variety store manager.

Retail trade managers perform some or all of the following duties:
  • Plan, direct and evaluate the operations of establishments engaged in retail sales or of departments in such establishments
  • Manage staff and assign duties
  • Study market research and trends to determine consumer demand, potential sales volumes and effect of competitors' operations on sales
  • Determine merchandise and services to be sold, and implement price and credit policies
  • Locate, select and procure merchandise for resale
  • Develop and implement marketing strategies
  • Plan budgets and authorize expenditures
  • Resolve customer complaints
  • Determine staffing requirements and hire or oversee hiring of staff.
Included Cities in Region | Service Canada Offices

Chatham, Windsor, Sarnia, Amherstburg, Belle River, Forest, Kingsville, Lakeshore, Leamington, Petrolia, St. Clair Beach, Tecumseh, Blenheim, Dresden, Ridgetown, Stoney Point, Tilbury, Wallaceburg

View a list of Service Canada offices in this area.

Outlook & Prospects for Retail Trade Managers in Windsor-Sarnia Region

The future forecast and current conditions for an occupation can vary based on location or due to changes in the economy, technology, or demand for a product or service.

Local Employment Potential Information

Limited : LimitedFair : FairGood : Good
Table on the employment potential for Retail Trade Managers in Windsor-Sarnia Region as well as in the rest of the Ontario.
Location Employment Potential Release Date
Windsor-Sarnia Region Fair   (2 of 3 stars) 2012-11-08

In the Windsor-Sarnia area the outlook for retail trade managers is expected to be fair for the period 2012-2013. According to the 2006 census, this is the seventh largest occupation in this region with 6,300 retail trade managers employed in the labour force.

In Ontario, the outlook for retail trade managers is expected to be fair for the period 2012-2013. Employment growth in this sector is influenced by population growth, consumer spending and the state of the economy. The recent fluctuations in the price of gasoline and food may limit consumer spending on discretionary items. Retail trade managers are concentrated in large urban areas. Over the past several years, the retail market in Canada has shifted steadily towards chain stores. This change has caused the share of employment to decline for smaller retailers. Retail trade managers have increased their reliance on technology such as e-commerce, supply chain management techniques (SAP) and electronic scanning in recent years. Retail trade managers who have diverse industry knowledge and have experience in budgeting, staffing and sales, will be better able to cope with the changing retail environment.

According to the 2006 census, there are approximately 132,000 retail trade managers, making it the second largest occupational group in Ontario. In this occupation, the average age of workers was 43 compared to 40 years for all occupations in Ontario. Given the size of this occupation grouping, the need to replace workers who retire or leave their positions will be a source of job openings in the upcoming years.

Please consult the Ontario and Canada tabs for more useful information related to outlook.