Job prospects Advertising Analyst in Prince Edward Island

Job opportunities for Business development officers and marketing researchers and consultants (NOC 4163) are limited in Prince Edward Island over the next 3 years. These job prospects are also applicable to people working as an advertising analyst.

Note that these employment prospects were published in December 2019 based on information available at that time. You can read our new special report to learn about the impact of COVID-19 on some occupations in your province or territory. You can also visit the Canadian Online Job Posting Dashboard to find the latest data on the demand and work requirements for this occupation.

Job opportunities in Prince Edward Island

advertising analyst
Prospects over the next 3 years
Limited

The employment outlook will be limited for Business development officers and marketing researchers and consultants (NOC 4163) in Prince Edward Island for the 2019-2021 period.

The following factors contributed to this outlook:

  • Employment is expected to remain relatively stable.
  • Not many positions will become available due to retirements.
  • There are several unemployed workers with recent experience in this occupation.

Here are some key facts about Business development officers and marketing researchers and consultants in the Prince Edward Island region:

  • Approximately 200 people worked in this occupation in May 2015.
  • Business development officers and marketing researchers and consultants mainly work in the following sectors:
    • Provincial and territorial public administration (NAICS 912): 21%
    • Other professional, scientific and technical services (NAICS 5414, 5416-5419): 16%
    • Management and administrative services (NAICS 55, 56): 10%
    • Local, municipal, regional, aboriginal and other public administration (NAICS 913-919): 7%
    • Architectural, engineering and design services (NAICS 5413): 7%
  • The distribution of full-time and part-time workers in this occupation is:
    • Full-time workers: 88% compared to 83% for all occupations
    • Part-time workers: 12% compared to 17% for all occupations
  • 76% of business development officers and marketing researchers and consultants work all year, while 24% work only part of the year, compared to 58% and 42% respectively among all occupations. Those who worked only part of the year did so for an average of 23 weeks compared to 27 weeks for all occupations.
  • 10% of business development officers and marketing researchers and consultants are self-employed compared to an average of 11% for all occupations.
  • You can also look at this data on a map. Go to LMI Explore

Labour Market Information Survey
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