Skills Advertising And Promotions Specialist near Edmonton (AB)
Find out what skills you typically need to work as an advertising and promotions specialist in Canada. These skills are applicable to all Professional occupations in advertising, marketing and public relations (NOC 11202).
Tasks
- Train and supervise staff
- Act as spokesperson for an organization
- Advise clients on advertising or sales promotion strategies
- Answer written and oral inquiries
- Assist in the preparation of brochures, reports, newsletters and other material
- Co-ordinate special publicity events and promotions
- Conduct public opinion and attitude surveys
- Develop and organize workshops, meetings, ceremonies and other events for publicity, fundraising and information purposes
- Develop, implement and evaluate communication strategies and programs
- Gather, research and prepare communications material
- Initiate and maintain contact with the media
- Prepare and/or deliver educational, publicity and information programs, materials and sessions
- Prepare or oversee preparation of reports, briefs, bibliographies, speeches, presentations, Website content and press releases
- Prepare sports, literary, performance or other contracts
Skills and Knowledge Checklist
The following skills and knowledge are usually required in this occupation.
Skills
Help - Communication
Communication
- Interviewing
- Promoting and Selling
- Advising and Consulting
- Professional Communicating
- Liaising and Networking
- Writing
- Designing
- Managing Information
- Analyzing Information
- Planning
- Researching and Investigating
- Projecting Outcomes
- Co-ordinating and Organizing
- Evaluating
- Leading and Motivating
- Strategic Planning
Knowledge
Help - Communications and Transportation
Communications and Transportation
- Communications and Media
- Languages (English and French)
- Statistics
- Design
- Computer and Information Systems
- Client Service
- Marketing
- Sales
- Economics
- Business Administration
- Business Management
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